I help organizations navigate shifting markets, behaviors, and technologies — designing adaptive business systems that unite business design, experience strategy, AI, and innovation. My work bridges business model innovation, experience design, and brand systems, translating complexity into clarity and creating value across entire ecosystems.
services.
Demand-led Strategy linking consumer behavior data with Business Model Innovation
As part of my business model innovation consulting, I design adaptive systems that align emerging consumer behavior with new revenue models and scalable value creation.
Services:
Value Proposition & Business Model Design
Partner and Activity Mapping
Customer Segmentation & Channel Strategy
Revenue Streams & Cost Structure Optimization
Behavioral Data Integration for Strategic Business Design
Deliverables:
Business Model Canvas • Value Proposition Map • Revenue Model Blueprint • Demand–Value Connection Framework
Designing systems of interaction, value, and experience across ecosystems
I provide customer experience design consultancy that connects business strategy to human needs, designing how customers, stakeholders, and systems interact across digital and physical journeys.
Services:
Customer Journey Mapping
Ecosystem and Stakeholder Mapping
Systems Thinking and Experience Ecosystem Design
Experience Principles & Service Blueprinting
Deliverables:
Customer Journey Map • Service Blueprint • Experience Ecosystem Diagram • Stakeholder Map • Value Flow Model
Visualizing how demand forms, shifts, and flows across contexts
I map demand as a dynamic system — identifying where new value emerges across cultural, behavioral, and contextual patterns through strategic foresight consulting.
Services:
Contextual & Behavioral Demand Mapping
Moment-Based Demand Formation
Cross-Channel and Cultural Signal Analysis
Deliverables:
Demand Flow Map • Trend and Context Map • Consumer Need Scenarios • Opportunity Landscape Map
Designing intelligent systems that sense, respond, and automate value creation
Through AI-system strategy consulting, I help organizations integrate AI and data into their business and customer ecosystems — creating continuous value loops that learn and evolve.
Services:
AI-SEO and visibility in AI search and LLM environments
Data and context integration strategy (Apple Watch, GPS, IoT)
AI-driven ecosystem and automation design
Measurement of AI-powered customer experiences
Deliverables:
AI System Map • AI-SEO Architecture • SRAL Loop Framework • Data Connection Blueprint • AI Value Ecosystem Model
Defining the purpose, story, and structure that align strategy with emotion
As a brand strategy consultant, I design brands as living systems — connecting mission, identity, and storytelling to express business strategy through authentic experience.
Services:
Purpose, Mission, and Value Mapping
Target Audience & Brand Positioning
Brand Identity, Personality, and Voice
Brand Messaging and Narrative Strategy
Brand Architecture and Migration Strategy
Deliverables:
Brand Strategy Deck • Brand Narrative Guide • Storytelling Framework • Positioning Map • Brand Voice System
Turning strategy and storytelling into measurable growth ecosystems
I create growth marketing systems that align brand strategy, digital marketing, and SEO optimization into one connected framework for measurable business growth.
Services:
Content Strategy and Storytelling
Digital SEO Optimization
Social Media and Digital Marketing Systems
Email Marketing and Automation
Deliverables:
Content Architecture • Campaign Ecosystem • Marketing Dashboard • Channel Strategy Map • SEO Optimization Plan
Designing how organizations grow, scale, and evolve
Through innovation strategy consulting, I help organizations define their strategic arenas, identify growth opportunities, and build structured go-to-market systems for sustained innovation.
Services:
Goals and Objectives Definition
Strategic Arenas (product, process, business model)
Market and Trend Analysis
Growth Strategy & GTM Models
Innovation Roadmap and Capability Design
Deliverables:
Innovation Roadmap • Strategic Arena Map • Trend & Market Insight Deck • GTM Model Canvas • Capability Design Plan
Designing how brands attract, connect, and retain customers through science-backed strategy
Through neuroscience marketing strategy and consumer psychology consulting, I help organizations understand how brain chemistry influences motivation, trust, and loyalty.
Services:
Motivation Mapping (Dopamine → Desire)
Attraction Strategy (Adrenaline → Excitement)
Connection Frameworks (Oxytocin → Trust & Community)
Retention Systems (Serotonin → Satisfaction & Habits)
Consumer Behavior Sprint Workshops
Applied Neuroscience Frameworks
Deliverables:
Neurosprint Workshop Framework • Emotional Relationship Map • Brand Loyalty Model • Consumer Psychology Insight Report
